As covered by India Today on March 2008
MINC is an eco-friendly fashion store aimed at women. Pioneered by designer Mini Shibu and her husband Kochery Shibu, the concept is aimed at promoting hand-spun and hand-woven fabric, organic cotton, vegetable dyed (azofree) fabrics and, at the same time, supporting a social chain of tribal cotton farmers and weavers. The focus is fit, function and fashion integration, or what is termed here as F3I. The line includes classic styles and treatments that aim at elegant cotton wraparounds, button-less jackets, cross-chest kurta and other garments that are not easy to come by at regular stores including sleeveless kimonos. Their clothes are contemporary with a minimalist and elegant look.
MINC is now located at it’s independent store & studio at: #110, 1st Cross Vivekananda Nagar, near ITC Infotech Park, Bangalore – 560 033